Together, we don't just limit ourselves to providing services to customers, but we strive to create awareness campaigns that touch the human spirit and move emotions with our unique efforts. With the support of Dubai Police, we launched the 'Haddak' campaign and disseminated creative awareness content on the 'Mutanafees' platform, affiliated with Ma'an company. In just 8 days, we were able to reach over 600,000 people and support social issues that many shy away from discussing.