The main idea is that these people record their initial reactions to certain things, then share them with the intended target audience, the strange part being that these reactions may garner more views than the original clip!
The popularity of such reaction videos could be attributed to several reasons:
1- The Mind Mirror
In the human brain exist what are called “mirror” neurons, which are the cells responsible for responding when we perform a certain action or even see another person doing a similar action.
Neuroscientists say that when the recipient watches one of these videos, the mirror cells interpret the reactions someone sees as their own actions, and in this way the person feels as if he is watching his favorite series, movie or video clip again for the first time.
2- Human Empathy
Reaction clips are usually characterized by loud expressions and the display of clear emotions.
Humans are by nature social beings, regardless of how introverted they claim to be, and these transparent emotions grab their attention and allow them to connect with these strangers on the screen to generate similar feelings. They rejoice at the joy of these reactors, and grieve for their sadness.
3- Loneliness
This line of reasoning carries a lot of sadness, as the social isolation that some people experience and their inability to form friendships based on common interests, is probably the biggest factor that contributes to their reaction videos addiction.
A few taps on the screen will bring them a friend who shares their interests, and manages to summon similar feelings of joy while watching their favorite things.
A "Friend" that doesn’t know them, but somehow understands them.
Humans' desire to connect with others is an undying instinct, and the various methods the mind concocts to achieve this connection are, to put it mildly, impressive. Now, with the rise and dominance of artificial intelligence, we can only ask ourselves:
